Blog >> Rise or Fall
Waterfalls elicit both good and bad swirls of emotions. After 3 years in business for ourselves, we’re finally able to see the boom rather than be blinded by the doom. 2009 news headlines led us to believe turbulent waters could drown us and economic recovery in a free fall. Collapsing housing prices, looming medical disasters, faltering advertising market, no matter the ‘news tidbit, we were not in the best position to weather another unpredictable storm or get caught up in an eddy as we’re trying to stay afloat thru life, and even rise above the fray. Closing up shop and securing a corporate job seemed an option in the beginning of the year if we bought into the blaring gloom-filled headlines.
My television job loss came in 2006, and the media industry continues to ebb and flow. Staying on top of the wave of e-video was my goal on day one. Today, there’s no sign that e-video will bust.
Numbers released this month give us solace. This online video article points to the boom in the video market.
167 million Internet users in the United States watched online video during the month of October. That’s great news for creative types who are living their dreams, producing video with a new distribution market. Plus, it is good to know that more marketers will be tapping into video for their clients.
Predicting further boom in online video is a safe bet, as online-users become entrenched in new habits. This follows the trend that Google insightfully sought out when buying You Tube in October of 2006.
A “Tweet” from Oct. 2009 proves that the headlines I’m watching, keep us focused on the boom rather than the gloom.
36 Million German Internet Users Viewed More Than 6 Billion Videos Online in August 2009 http://bit.ly/45hpRi
Years after leaving a steady corporate gig, we’ve proved the notion that going out on your own is worth the risk. In online video, where is the risk?